As Gregg mentioned in his recent post, I attended our third RE Barcamp last week, this time in Denver. It was another great event with a large turnout out of real estate industry professionals sharing ideas on how they use social media and technology in their business. This RE Barcamp kicked-off with an effective keynote by Jeff Turner who set the tone by explaining that the RE Barcamps are about sharing and learning, and that there is no magical formula that works for everyone. His words seemed to resonate since most of the sessions I attended throughout the day were interactive with all participants contributing by asking questions, challenging the moderator’s opinions, or sharing success stories.
Aumnia facilitated another discussion on mobile marketing where we discussed the three tiers of mobile marketing (SMS, mobile internet, and smartphone applications), the iPhone vs. the BlackBerry, popular applications, and general trends in mobile. In my opinion, the most interesting discussion was centered on smartphone applications vs. the mobile internet where we discussed questions such as “are smartphone applications similar to desktop applications in the 90’s?” and “why can’t all apps be in the cloud and accessible via the mobile browser?” It’s an interesting topic that’s worth several future blog posts. Stay tuned.
On a final note, I want to thank all the RE Barcamp Denver volunteers for organizing a strong event and being gracious hosts. I look forward to returning to Denver.
Over the past couple of months, we have really enjoyed connecting with many great people in the real estate industry through the RE Barcamp experience. Next week, we will be attending our third RE Barcamp in Denver. We are excited about the opportunity to go to Denver and interacting with a whole new set of people in the Rocky Mountain area.
Devesh will be at the Barcamp, and he will be leading an interactive session on mobile technology in real estate entitled: Mobile Marketing – Going From Cool to Results. He will be sharing what we have found works in the mobile environment for real estate professionals, covering some of the latest mobile products and apps in real estate, and soliciting feedback from participants to see what has worked for them, what hasn’t, and what concerns they have. If you are interested in learning about text messaging, the mobile internet, smartphone applications, how to effectively reach your mobile clients, why the iPhone may not be THE answer to everything mobile, think a Blackberry is a tasty fruit, or have no idea what SMS is and want to find out, make sure to find Devesh and attend his session.
By the way, if there are any specific topics in mobile that you would be interested in having Devesh cover, please feel free to leave a comment here. In addition, if you have attended one of our previous sessions and have suggestions on how we can improve it, we’d love to hear from you as well. We’ll be sure to look over the comments and incorporate them into our session. Looking forward to seeing you in Denver!