As Gregg mentioned in his recent post, I attended our third RE Barcamp last week, this time in Denver. It was another great event with a large turnout out of real estate industry professionals sharing ideas on how they use social media and technology in their business. This RE Barcamp kicked-off with an effective keynote by Jeff Turner who set the tone by explaining that the RE Barcamps are about sharing and learning, and that there is no magical formula that works for everyone. His words seemed to resonate since most of the sessions I attended throughout the day were interactive with all participants contributing by asking questions, challenging the moderator’s opinions, or sharing success stories.
Aumnia facilitated another discussion on mobile marketing where we discussed the three tiers of mobile marketing (SMS, mobile internet, and smartphone applications), the iPhone vs. the BlackBerry, popular applications, and general trends in mobile. In my opinion, the most interesting discussion was centered on smartphone applications vs. the mobile internet where we discussed questions such as “are smartphone applications similar to desktop applications in the 90’s?” and “why can’t all apps be in the cloud and accessible via the mobile browser?” It’s an interesting topic that’s worth several future blog posts. Stay tuned.
On a final note, I want to thank all the RE Barcamp Denver volunteers for organizing a strong event and being gracious hosts. I look forward to returning to Denver.
Over the past couple of months, we have really enjoyed connecting with many great people in the real estate industry through the RE Barcamp experience. Next week, we will be attending our third RE Barcamp in Denver. We are excited about the opportunity to go to Denver and interacting with a whole new set of people in the Rocky Mountain area.
Devesh will be at the Barcamp, and he will be leading an interactive session on mobile technology in real estate entitled: Mobile Marketing – Going From Cool to Results. He will be sharing what we have found works in the mobile environment for real estate professionals, covering some of the latest mobile products and apps in real estate, and soliciting feedback from participants to see what has worked for them, what hasn’t, and what concerns they have. If you are interested in learning about text messaging, the mobile internet, smartphone applications, how to effectively reach your mobile clients, why the iPhone may not be THE answer to everything mobile, think a Blackberry is a tasty fruit, or have no idea what SMS is and want to find out, make sure to find Devesh and attend his session.
By the way, if there are any specific topics in mobile that you would be interested in having Devesh cover, please feel free to leave a comment here. In addition, if you have attended one of our previous sessions and have suggestions on how we can improve it, we’d love to hear from you as well. We’ll be sure to look over the comments and incorporate them into our session. Looking forward to seeing you in Denver!
Last Thursday I attended my second RE Barcamp, this time in Phoenix. This barcamp was an excellent experience that built upon the first one I attended in Los Angeles earlier in the month. The team in Phoenix did a great job of organizing the event from picking a great venue to providing lunch on site to keep the discussions moving through the course of the day. And of course, the pre-party and after-party helped to set the tone.
I really enjoyed REBarcamp Phoenix and the primary reason was that every session I attended was interactive where all the participants were asking questions, sharing their experiences, and challenging the moderator’s views/opinions. That’s what a barcamp is all about and I was glad to see the spirit intact in Phoenix.
I moderated a session titled “mobile – going from cool to driving results” where we discussed the three tiers of mobile marketing and how they can be used effectively by real estate professionals to interact with their buyers and sellers. All the participants provided valuable insight and shared their perspectives with the group. Based on all the feedback and requests, we will be adding an in-depth series to our blog that provides details on how to go mobile effectively. Stay tuned.
I look forward to attending another RE Barcamp in the near future, although I’m not sure which one it will be just yet. If you’re interested, take a look at the official RE Barcamp website for the latest schedule. Leave a comment below telling us which ones you will attend and hopefully we’ll see you soon!
What a great event last Thursday at the Pasadena Hilton! The Los Angeles RE barcamp was awesome. Devesh, Jeff and I met so many great people, learned a lot about so many different topics, and had a great time on top of it all. I thought those that were involved in organizing it – Ricardo Bueno (@Ribeezie), Stacey Harmon (@staceyharmon), and Irina Netchaev (@pasadenaviews) and others – did a great job organizing the event and bringing together an impressive array of speakers and participants.
For those who may have missed the show, you missed quite an event. Since a number of people have already posted comments and videos about the show, and I don’t know where to start in recapping everything, here are a few links you can check-out to get a summary:
- A post show summary by Ricardo Bueno has been posted on his blog. Click here to read it. There is also a great video slideshow at the top of the post that gives you a good flavor and feel for the event.
- Ted Mackel, one of the participants, hosted a session on creating and using video on the web. To back up his presentation, he put together a great video of the event that included interviews of a few of the participants. Check it out here.
- If you are looking for some motivation on why you should attend a barcamp, Mike Mueller wrote down some great reasons why you should attend. He also lists out the dates for upcoming barcamps around the country. Check it out here.
- The great folks over at Dakno streamed the event live during the day. They are in the process of making the sessions available on line at their site Dakno.tv. The information should be live within the next week.
We were also lucky enough to co-host/lead a session on applying mobile marketing to real estate with the folks at Gumiyo. We had a great turnout and had, what I thought, was a very interactive and thoughtful discussion. I’d like to thank Bobby Carroll of Dakno for participating in the discussion and filming the session. I plan on posting a link to the session once the video is up at the Dakno site. If you attended our session, I’d love to get your feedback. Please leave a comment letting us know what you learned, what we may have missed and, in general, how we can improve the session for future events.
So if you missed Los Angeles RE Barcamp this year, you have two choices – 1) Wait until next year to attend, or 2) Go to the Official RE Barcamp website, find out when and where the next RE Barcamp is, and make your plans to attend!